If you bought Amazon in 2017, what would it be worth today?
$1,000 → $5,092
5.09×+409%
$1,000 of Amazon bought in Jun 2017 and held until today would be worth $5,092, 5.09× your money.
What happened in 2017: Amazon buys Whole Foods
Amazon announces it’s buying Whole Foods for $13.7 billion, and grocery stocks all tumble.
Price then: 987.71 USD
At its peak in Aug 2026 it was worth $5,751 (5.75×).
At its worst in Jul 2017 it fell to $966 (0.97×).
What it was worth at the end of each year
| Date | Value | Multiple |
|---|---|---|
| End of 2017 | $1,205 | 1.21×+21% |
| End of 2018 | $1,794 | 1.79×+79% |
| End of 2019 | $1,893 | 1.89×+89% |
| End of 2020 | $3,363 | 3.36×+236% |
| End of 2021 | $3,567 | 3.57×+257% |
| End of 2022 | $1,657 | 1.66×+66% |
| End of 2023 | $3,120 | 3.12×+212% |
| End of 2024 | $4,717 | 4.72×+372% |
| End of 2025 | $4,747 | 4.75×+375% |
| Held to today (Oct 2026) | $5,092 | 5.09×+409% |
Go back in time in the game and try it with an ordinary paycheck. Would you really hold until today?
Go back to 2010 and try it ▶More “what ifs” for Amazon
Real historical closing prices (dividend-adjusted; indices exclude dividends), in US dollars, before fees and taxes. For fun and reference only, not investment advice.
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